The Quality of Mercedes Is Not Strained

To demonstrate the new “intelligent voice control” feature of the 2020 Mercedes Benz GLE, their television commercial “Wonderland” begins with an English-accented young lady reading, “‘Curiouser and curiouser,’ said Alice,” then shows a white rabbit in the snow as the car goes into a tunnel (“The rabbit-hole went straight on like a tunnel for some way…”), a shot shows a crescent moon (“… a grin without a cat”), the cup in the cup holder is labeled “Drink Me,” and later the book’s title is displayed on the dashboard console. We’ll forgive the slight misquote (it should be “cried Alice”).

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